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Cold plunge ≠ longevity-hack

We love cold plunges, but the research shows weak evidence for broad health or longevity benefits.
Cold-water immersion mainly provides acute recovery benefits after exercise, not general longevity effects.

What is supported by data?

Recovery: Reduced soreness and perceived exertion in the short term; frequent cold plunges may inhibit muscle growth, so avoid immediately after strength training.
Inflammation: Meta-analyses show no reduction; some studies even report a temporary increase.
Mood / stress: Short-term improvement (~12 hours), with no lasting effect.
Weight: Activates brown fat, but no meaningful weight loss.
Immune function: Mixed findings, with no consistent effect.

Conclusion

Helpful for acute recovery and short-term well-being, but no demonstrated link to longevity.

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